social media

Why I’m Quitting Medium To Concentrate on My Blog

~ ChanAtkins ~ 3 Comments

Time to think about what works and what doesn’t as an indie author…

Image by Gerd Altmann from Pixabay

As an indie author with zero marketing budget it’s vital that every now and then I take stock of what is working and what is not in terms of reaching readers.

The trouble is, a lot of time it is hard to know! I am still getting steady sales – enough to make all this worthwhile anyway – but I have no idea where they are coming from or how those readers are finding my books. If I knew, it would make marketing decisions that much easier.

Originally, I started here. My humble WordPress blog. It was the very first place I shared my writing. Way before The Boy With The Thorn In His Side was published, I wrote and shared chapters of it here. I shared those chapters to my personal Facebook page and to my newly created Facebook author page. At the time it felt like a very brave thing to do and I was genuinely surprised when I got interest. A handful of people started reading along and asking for more. This response undoubtedly gave me the confidence to get on with writing and then publishing my books.

All these years later, I am still here, and still trying to figure out where best to focus my energies on the internet. I left Twitter, or X, when it went dark and crazy, but I’ve stuck with Instagram and Facebook. I don’t feel good about being on those platforms either and for multiple reasons. Meta stealing author’s work to train it’s AI models is just one example. Just recently, Meta have changed the rules on sharing links to your author page. Where once you could share as many links to other sources (such as Substack, Medium, WordPress, Amazon…) as you liked, you are now only allowed to share three a month. And guess what? Mark Zuckerberg is not rich enough yet so you have to PAY him if you want to share any more than that. Thanks Zuckerberg. That’s extremely helpful to struggling indie authors who want to share links to their work! It’s not enough that you stole our work, then?

I don’t want to be on Meta platforms and originally my plan was to build a big enough audience on Medium and Substack to replace what I’ve built on Meta.

With Medium at first, this seemed to be working. In fact, at the start of my Medium journey, I posted here many times about how amazing it was for writers. I joined in 2023 and instantly found an audience there. With Medium, if you are part of the partner programme, you can earn money on what you write. If your piece got boosted you earned more money. At the start, I kept getting boosted and I was earning a couple of hundred pounds a month from Medium.

I was thrilled and it made a huge difference to our finances.

But sadly it wasn’t to last. One moment I was doing everything right there and making money, and the next AI had crept in, the boost programme was changed, and nothing I did worked anymore.

I also started losing interest and inspiration. This last year I’ve tried again and again to get back into enjoying Medium and it’s time to admit it’s just not happening. This week I cancelled my membership and can no longer make money from what I write there, not that I was anyway! My plan is to download or copy across everything I wrote there and republish pieces here and in a short story/poetry collection I am putting together. Then I will close my account and turn my back on Medium for good.

In terms of losing interest, the reasons are as stated above but it’s also about inspiration and energy, or lack of…

I stopped reading the Medium emails and stopped writing in response to prompts. I found myself starting pieces of writing again and again only to never get around to finishing them or submitting them. It was time to call it quits and focus my energies elsewhere. The thing is, I don’t know about you, but with the crazy shit happening in the world right now, I’m kind of exhausted just keeping up and planning for an uncertain future takes up a lot of head space for me.

I realised my creativity was taking a hit, but only when it came to Medium. My desire and ability to write and edit my own books has not decreased at all. I didn’t want to run the risk of losing interest in writing altogether, so that was another good reason to quit Medium. There is just no point being there if I am not writing or reading anything.

I only realised lately how much of my headspace is taken up now with gardening, prepping and preserving. I woke up in a cold sweat one night in October as I realised I had totally forgotten to plan for Christmas! Normally I start in January and spread it out over the year. I have finally achieved a year round vegetable plot, I’ve added to my ducks and chickens, and I am busy clearing the side and back of my garden to grow more food and trees on. If I’m not physically working in the garden then I’m inside preserving, or I’m thinking about food shortages and climate emergencies!

There’s just not a lot of headspace left, which is a shame. Whatever creativity I have managed to cling onto needs to be diverted to my books, stories and poems, along with my blog and Substack.

As always, with writing my biggest motivation is getting all the untold books and stories out of my head before I die!

Social Media, Medium, Substack and Writing! An update on spinning all those plates!

~ ChanAtkins ~ 2 Comments
Image by Gerd Altmann from Pixabay

Hi everyone!

I’ve been active on Medium now since 2023 and active on Substack for over a year. My trusty and much loved blog here on WordPress has been going since I started my writing and publishing journey back in 2012 or therearebouts! Since I published my debut novel The Mess Of Me in 2013 I have gone on to publish a total of 23 books, if you count The Dark Finds You which is out next month.

It was all a learning curve in the beginning and it’s true to say I actively hated a lot of it. I just wanted to be writing. Fast forward through the years and I started to get used to it and eventually, even enjoy it. And then of course the landscape shifted – again and again and again – and like all independent authors on a low budget, I’ve had to shift and adapt with it each time.

What I do now is try new things, give them some time and then assess what is working and what is not. After all, no one wants to spend their entire lives on social media and these books have got to be written somehow! With all that in mind I thought I’d do a little recap on what has been working for me, as well as what I am thinking of trying in the future!

The first thing to mention is that my sales are up. Reviews are still very hard to come by, but I get sales from Amazon and from Draft 2 Digital (who distribute both ebooks and paperbacks to everywhere else) every month and in the last year or so, those sales have improved. Now, I am nowhere near being able to pay the rent! Nowhere close! But I do get a nice surprise most months, a little ‘oh!’ moment when my royalties show up. Funnily enough, most of my royalties are coming from Draft 2 Digital distributors, not Amazon!

Let’s start with social media.

Facebook and Instagram: I am still not as active as I probably should be, but whatever I am doing there for free does seem to be fetching me sales. I have 424 followers on Instagram which is linked to my Facebook author page where I have around 1,500 followers. I post daily life pictures and videos such as dog walks in my favourite places, gardening and baking pictures and writing updates. I post review graphics of all my books as much as I can, and quote graphics too, all with buy links and blurbs attached with the relevant hashtags. What I’ve done differently this year is use music! I caught on late and who knows what difference it makes, but it is fun picking songs to go with your pictures and reels. I try to repost and share my Substack and Medium posts to Instagram and Facebook too but not as much as I should.

What I want to try in 2026: I want to try posting more videos of me talking. Scary, I know, but a lot of the time it would actually be quicker to record myself saying or doing something and post that to several places. I particularly want to try this with my Chasing Driftwood Writing Group social media platforms and blog. I work with young writers running clubs on Zoom and in schools, but I often worry about the young writers I can’t reach. There is only one me and I can’t run any more clubs than I already do. I already post a weekly round-up of what the kids have been up to on my Chasing Driftwood Writing Group blog and Facebook page, but I was thinking of changing that to a video where I could go into a bit more detail. It might be useful for writers who can’t access clubs and workshops, and I could cross post it to lots of places. I’m unsure at the moment, but it could potentially be more effective as well as a time-saver!

Medium: It’s been up and down over on Medium but I do try and publish pieces there at least once a week. Essays, poems and short stories mostly. I am still running my tiny little publication The Wild Writers Club but constantly wondering if it is worth it! I have been boosted a few times lately and while two of them didn’t earn as much as I would have liked, one did hit the sweet spot and earned me over £200 just in time for Christmas! I was thrilled. Funnily enough, although I was only responding to a writing prompt about revolution, it was the most political piece I have ever shared there, so maybe I should do that more often? Anyway, it continues to be worth it, so I will stick around for the forseeable future. One new thing I have been doing is sharing links to my Medium pieces to my Substack weekly round-up post. I share the Medium member link and the free friends link to cover everyone.

What I want to try in 2026: I need to remember to share my Medium pieces in more places, such as Instagram and Facebook as well as Substack. Chances are the same people are not following me in all these places, so it makes sense to cross post as much as possible. I also intend to keep up my once a week posting if I can and maybe even up it, but we will see. Maybe I will be brave and share more of my political and social opinions!

Substack: I am not earning anything on Substack, that is the most important thing to point out. I have zero paid subs and I don’t think I am likely to ever get any. I have thought about offering high value content to paid subscribers but it just feels a bit cheap. I’m not sure I have anything to offer that’s worth £5 a month. I just want people to read my books and that’s what I focus on there. Sales have been better this year, so perhaps it is working? I have 139 subscribers there. I post weekly round-ups on a Friday where I share the main news of the week, whether it is writing, work or just life related and I also share what I am reading, watching and listening to. I just enjoy it! It’s fun sharing books and music and TV I love! There is always writing related news too and as I already said, I also post links to my Medium pieces. I also post an end of the month author newsletter, which really just replaces the old useless MailChimp one I used to have. This is always 100% writing related. And up until recently I was serialising Black Hare Valley Book 1 on Substack as well as here.

What I want to try in 2026: I was thinking about adding writing tips and prompts to my weekly round-up but if I go ahead with my weekly video thing for Chasing Driftwood Writing Group, I wouldn’t need to do this. I would link to it. One thing I am definitely doing is adding character POV things to my author newsletter. There is endless content for this! I am going to be handing over a part of the newsletters to one of my characters each month. For example, Danny from The Boy With The Thorn In His Side will share his favourite sad songs, or Bill Robinson from The Holds End Trilogy will share his best ‘fuck you’ songs to sing at a gig. Chess and Reuben from The Day The Earth Turned series will share survival skills, and so on! There will be all sorts from playlists, reading recommendations to life hacks, recipes and philosophical thoughts! I am looking forward to this!

Well, I think that’s everything. As always there are probably a million more things I could be doing to sell books and improve visibility as an independent author, but at the moment I think it’s wise to stick to the things I know and keep building on them. Tweaking things and trying something new every now and then within these platforms also seems to be worth it!

How about you? If you are an author what is working and not working for you at the moment and d you plan to try anything different in 2026? If you are a reader, where are you finding your books at the moment?

See you next time!

Building An Author Platform: If It’s Not Working, Should We Scrap It and Start Again?

~ ChanAtkins ~ 6 Comments

Coming to terms with what works and what doesn’t.

Image by congerdesign from Pixabay

If only I knew where my sales came from.

Sometimes I know – a reader might comment that they’ve just bought my book, and if they’re commenting on Facebook, I’ll probably assume that Facebook is where they discovered my book. Sometimes other authors will buy one of my books after getting to know me. But mostly I have no clue how my books were discovered.

Of course my dashboards on KDP and Draft 2 Digital show me how many units have been sold via various platforms, but how those readers found me and my books is a mystery.

I wrote last week about how Medium boosted my confidence as a paid writer, only to take it away again when things changed there, and this week I want to continue to be honest with you.

My author platform is not working.

You might wonder how I know this. Well, it’s fairly simple to figure out. I get sales for my books and I don’t know how those readers found me, but that’s just one way to look at the facts. The other fact is this: likes and follows do not translate to sales. Let’s take Facebook as an example.

On Facebook I have 1,400 followers roughly. In theory, that should be 1,400 people who are following my page because they are interested in me and my books. But that cannot be true, because the figures do not add up. Every time I post about a new book, the same names pop up to comment and congratulate, and I’m pretty sure it’s the same lovely handful of loyal readers that go on to buy the book and leave a review.

What I am forcing myself to consider now is this: why are all those other people following my page if they don’t want to read my books? Is it a false audience? Is it a waste of my time? Would my time be better spent building up another audience elsewhere, as annoying as that is to consider?

In theory, every time I release a book, a fair chunk of those 1,400 followers should buy it and leave a review. But I know they don’t because my sales and reviews do not show this. So, why are they there? Why are they following? Is it to be supportive? They like me enough to follow what I post but not enough to try my books? Is it a like for like thing? Did they like my page hoping I would like theirs, for example? Or is it that Facebook has reduced my visibility so much that most of those 1,400 people are never shown my posts so have no idea when I have a new book out?

I suspect all of the above is true and it leaves me with a dilemma.

Do I rip it up and start over? Do I quit Facebook because it is not working for me? Do I pour more efforts into other platforms that might give me better visibility?

My concern is that the same thing would happen again. I do wish we lived in a world where people only followed accounts they are actually interested in. I would rather have 40 likes on my author page and 40 regular loyal readers, than 1,400 people who give me false hope every time I post about my books.

Building an author platform is something else they tell you to do when you start as an indie. It’s something I have always embraced, understood and worked hard at. I’ve even run workshops on how to start building one.

It used to work better – that’s for sure.

So, what is the answer? Keep adding more social media accounts in the hope that somehow it might bring you the readers you desire? Or quit the ones that are giving me a false audience? I am sticking with Medium in the hopes my visibility there returns to what it was – and I am enjoying posting on Substack and BlueSky. I prefer these three to Facebook and Instagram so I am tempted to slowly replace them. But I do wonder if the same thing will happen again.

Should I care? Should it matter? I can’t help feeling frustrated by it.

Let me know what your thoughts are! If you’re an author, have you ever found your follows results in sales? If you’re a reader, do you follow authors you don’t read and if so, why?

Medium Gave Me What 12 Years of Publishing and 23 Books Couldn’t

~ ChanAtkins ~ 4 Comments

And then it took it away again…

Image by rawpixel from Pixabay

It’s coming up two years since I joined the writing platform Medium. For years, various author friends had mentioned it, enthused about it and encouraged me to join, but I resisted because I didn’t think I had the time. Almost two years ago a writer friend messaged me again after reading one of my blogs and finally persuaded me to join Medium by asserting that my blog topics and style were just the sort of thing that did well on Medium.

I gave in and joined and I quickly discovered he was right! Once I had joined the Partner Programme and was eligible to earn from my essays, articles, stories and poems, I found the boosts, the positive comments and the money came flowing in.

I was overjoyed. I felt validated. I felt like a real writer.

You’d think that after 12 years of publishing and 23 books released, I’d feel like a real writer, but the truth is, I don’t. Not much has changed for me during those 12 years. I have never had the spare money to throw at advertising my books, but I have done everything they tell you to do to get your books noticed. One of the main pieces of advice I recall reading at the time, was to get on with writing the next book, because once you have more books out there, it all gets easier.

I have never found that to be true. From the moment I published The Mess of Me in 2013, to the moment I released its sequel The Mess Of Us in 2025, I have made a few sales a month. Yes, some months are better than others, and I have never, ever had a month without sales. I am told that for an indie author with no advertising budget, that is not too shabby. And I do agree – with the billions of other books to compete with out there and the social media algorithms wanting you to pay to be seen, it is extremely hard to get sales and make it.

A few years back I reached out to some successful indie authors to ask what their secret was. The answer was not surprising – money. These authors were able to spend hundreds of pounds marketing their books at the start and now they don’t have to. They’ve made a name for themselves, and gained a loyal following.

I am constantly shouting into the abyss, despite how hard I work, despite how many books I write and publish, despite overwhelmingly positive reviews and a handful of awards… I cannot do any better. I am stuck right where I was at the start.

So, although I am still as addicted to writing as ever, and I will never stop as long as I have these ideas in my head, I am honestly hard-pressed to feel like a real writer most days. It doesn’t help that my close family and friends don’t give a shit and refuse to do the one thing they could do to support me in my life.

You can imagine how elated I felt when Medium started rewarding me so quickly. I was so happy! People were reading and commenting on my work. I was getting boosted regularly. Somehow, I was doing it right! And I was getting paid! I was making extra money, more than I had dreamed of to be honest. It made a massive difference to our finances and I even started thinking about putting some away and using it to better market my books.

Then in January, everything changed.

No one knows why and as far as I can tell, the answers are still not terribly forthcoming. Views, reads and earnings plummeted. At the same time, AI slop, bots, scammers and spammers were going through the roof and basically ruining it for everyone. Some say the drop in earnings is a reflection of Medium getting to grips with all that… But I don’t know.

I wasn’t too bad off in January because I’d been boosted a few times in December. January was awful. I barely made anything, and February was even worse. No boosts – which is a shame but not the be all and end all. I once made $15 on a short story that wasn’t boosted. It would take me a long time to make $15 from my books. No kidding.

By the time March arrived I felt like giving up. Millions of writers had jumped ship to Substack and I did the same, though I kept my Medium account. I still posted in February, but not as much. I suppose I had a crisis of confidence. I kept taking it personally. What had I done wrong? Had my writing declined in quality? Was the stuff I wrote just not wanted anymore? I still can’t figure it out.

Substack is great, by the way, and is shaping up to be one of my favourite places to hang out. It’s newsletters, any kind of writing, and social media all wrapped up in one. It took me a little while to get myself settled in, but at the moment I am posting an end of the month author newsletter, an end of the week round-up, and any poems or short stories I would normally put on Medium, I now put on Substack first.

Substack is a lot of fun but it is not as easy to make money there. Money is raised from having paid subscribers. I feel grateful enough to have any subscribers, whether there or here on my trusty old blog. To ask them to pay seems a lot.

I’ve set mine up for paid but have no paid subs yet and I don’t expect to get any for a long time. Still, I am happy to have almost 100 subscribers who I really hope are genuinely interested in me and my books. Let’s see what happens.

Back to Medium – I am not ready to give up on it just yet. It was foolish to ever rely on it for an income, and I didn’t, not really. It was just very handy extra money that made life easier for a bit. I am hanging around to see what happens, and like everyone else, I guess I am trying to crack the code again.

I decided to up my game in March and my content has increased back to my usual levels. It’s not making a difference so far and at this rate it is soon going to be hard to recoup the $5 you pay to be a member.

It makes me feel sad, in all honesty. All I ever wanted in my life was to be a writer. I am a writer and on good days I am incredibly proud of myself, my books, and the work I put in. I couldn’t give up writing, if I tried. It’s just what I do. It’s who I am.

But for a while there, Medium made me feel like a real writer. You know, someone whose words get read by hundreds, if not thousands of people. Someone who uses writing money to pay the bills. It was nice while it lasted but now I am right back where I began.

There had to be an answer somewhere. I guess I will keep on looking.

Giving up is not an option. And for all its faults and ups and downs, I will continue to publish writing on Medium. Writing there has given me an outlet for other types of work, such as essays, articles and poems, and like I always tell the kids I work with, writing in many formats and writing as often as you can, is how you get better.

I’m in it for the long haul.