Book Launch Plan!

Launching a book is scary! So scary in fact that I’ve been putting this one off for months, maybe even years. As is the usual with me, I tend to write a first draft in about 3 months and then go into subsequent drafts and rewrites and edits that last for years…I then procrastinate about how ready the book really is, worry endlessly about whether it’s had enough beta readers and generally do everything I can to put off actually releasing it.

Why? I think because in writing a book, you put your heart and soul into it. You immerse yourself in it, become obsessed by it, fall in love with it and in releasing it, you hope to have some kind of recognition of that, in sales and reviews, and as most indie authors will know, this is by no means easy. If you have money to spare, it helps. Money will buy you an editor, a decent front cover and an advertising campaign. High sales and plentiful reviews are still not guaranteed but you’ve got a better chance. For writers who don’t have a single spare penny? It’s a much harder and more frustrating process which at times barely seems worth it.

Anyway, I digress. There are many reasons I delay book releases and fear of failure is the biggest one. I don’t have massively high hopes but I do hope and dream of decent sales and positive reviews. And if I put off the release? Well, I delay the fear and can sleep better for longer.

But! The time has come. I am currently nearing the end of The Boy With The Thorn In His Side Part 6, and when that’s done, I will have five unpublished books waiting for release dates. Five!! That’s insane. I think that says a lot about my relationship with writing! Endless ideas, addictive/compulsive tendencies and then utter fear and denial. It also explains why I’ve written my whole life but only starting publishing in my mid-30’s.

So, with that in mind, one of those five books will be released in December! I decided on December as it’s a good time to release a book, when people are thinking about Christmas presents and it’s dark and miserable outside and people want a book to curl up with. That gives me almost three months to plan the launch. I’m already daunted, although I have done this before. I am tired just thinking about it.

Having already ruled out a physical launch (as an indie author I am too afraid no one will come and very good at self-sabotaging myself) I do need to make a plan and stick to it.

So, this post is my book launch plan for YA novel A Song For Bill Robinson, potential release date Friday 6th December. I will probably add to and revise this plan as time goes on and as always, please feel free to comment! If I have missed anything, let me know! Any good ideas? I’d love to hear them!

  • Decide on release date
  • speak to cover designer again to prompt first sketch of ideas
  • go through book again for final typos etc
  • decide on a good tag line for promo etc
  • make a list of ARC reviewers and ask in Street Team and Facebook page
  • contact possible ARC reviewers
  • send book to agreed ARC reviewers
  • organise a blog tour
  • revisit Pinterest board and add to/revise/work on
  • start making release day and release countdown graphics on Canva
  • organise advertising, free or paid, decide!
  • contact similar genre authors to organise giveaways and/or blog spots/interviews
  • start making quote graphics on Canva and start sharing to Instagram etc
  • contact YA booktubers!
  • contact YA book reviewers!
  • put print copy together to release on same day as ebook
  • organise Amazon or Goodreads giveaway?
  • create a Facebook launch day event and a separate Instagram one?
  • invite other authors to event to share posts/books etc
  • create graphics for online launch events
  • create launch day competitions for Facebook and Instagram
  • Put together a series of blog posts to release up to launch day about the book
  • set ebook at 99p for one week only
  • invite people to Facebook event and hope they come!
  • submit the book to competitions/awards!
  • drink lots of wine and remember that at least I tried!!!

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9 Realistic Young Adult Books With Relatable Protagonists

I am hugely excited that my YA novel The Mess Of Me has been included in this list; 9 Realistic Young Adult Books With Relatable Protagonists, over at Wiki.ezvid.com ! Just follow the link to take a look and perhaps check out the other YA books mentioned.

https://wiki.ezvid.com/m/9-realistic-young-adult-books-with-relatable-protagonists-o8Q2sSpDxstLF

The Mess Of Me Now

In 2013 I released my debut Young Adult novel, The Mess Of Me. Originally, it was part of the self-publishing platform, Autharium. I then got a publishing deal with a small press and removed it from Autharium. This did not go to plan as a whole year later the small press had done nothing and not responded to my messages, so I decided to take it back and put it back with Autharium…who then closed. Since then, it has been with Pronoun, who also closed, and with Amazon. Currently, like my other books, The Mess Of Me is self-published through the indie collective Pict Publishing, and there I hope, it will stay.

Six years though! In that time I have published eight more books, had another child and started my own Community Interest Company; Chasing Driftwood Writing Group. Life has indeed changed a lot.

But in many ways, Lou Carling, the 16-year-old narrator of The Mess Of Me, is still with me, perhaps increasingly so. I will perhaps explain in another blog post, another day, but for a while now I have not been feeling myself and in times when I am feeling down, Lou is the voice I hear the loudest.

Perhaps because she is the character most like me. They say that a grain of truth seeps into every work of fiction and I agree. They say that characters are often at least partially based on people we know, or on parts of ourselves, and again, I agree.

In fact, Lou is not just the character most like me. She pretty much is me. When I wrote that book, it was perhaps the most cathartic process for me. I had an idea for a plot, for characters, back story and so on, but more than all of that, I had a burning desire to just speak my thoughts through her. Everything Lou says, thinks and feels in The Mess Of Me comes from me. Me when I was a teenager, and me now. I still think of myself as a mess and I probably always will.

The issues with food are still there, just as I suspect they will always be there for Lou. It’s just that as you grow older, you work out ways to rationalise your irrational thoughts. Or as in my case, you have your own children and are determined to set a good example and not let them down.

But for me, The Mess Of Me is a voice in my head, and Lou’s voice is one I hear more than ever lately. I feel the strongest urge to write the sequel, which contains a storyline which is also something true from my own life, but at the moment there are too many other books in progress to focus on it.

Anyway, here are a few reasons why Lou is me and I am Lou;

  • She is obsessed with being thinner
  • she thinks her life will be better if she is thinner
  • every day she thinks and obsesses about being thinner
  • if she does not do anything to help her get thinner she feels like a failure
  • she puts all her thoughts and feelings in writing rather than actually telling people
  • she’s feels the pull of self-destructive behaviour and tries hard to resist
  • she thinks everyone else’s lives are far more interesting than her own
  • for this reason, despite not really liking humans too much, she is endlessly fascinated with them
  • she is in love with her best friend

For those of you perhaps interested in reading about Lou and Joe’s messy summer, the ebook is currently just 99p on Amazon and all other ebook platforms. Please consider leaving an honest review if you do happen to purchase the book. Many thanks!

Character Interview; Lou Carling from The Mess Of Me

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Q1 What did you eat for breakfast?

I just had a coffee. I wasn’t really hungry. Toast is so filling in the morning and I’ve gone off milk lately on cereal. Just a coffee most days. Coffee is fine. I do have two sugars in it though, which is quite bad, so I’m gonna’ cut that down to one pretty soon.

Q2 Do you have any pets?

Yeah, we have a dog called Gremlin. God knows what he is. He has ears like a bat and a smashed in face like a pug? He’s small and fat with along tail and weird, wiry fur. My best friend Joe calls him an experiment gone wrong. Mum bought him for me and my sister when my dad left us. It was the first thing she did! Went out and got us a puppy.

Q3 How many siblings do you have and are you close to them?

I only have one sister, Sara. She’s eighteen and off to University soon. We get on pretty well, but I wouldn’t say we were close exactly. I’ve always viewed her as a bit of a blur. She rushes around, never stays still, always in and out and involved in some huge drama. She’s always arguing with my mum too. They’re terrible together.

Q4 Who is your best friend? And why?

My best friend is Joe. We’re probably only best friends by accident, to be honest. His mum Lorraine (she is absolutely terrifying!) and my mum were in the hospital at the same time having Sara and Travis, one of Joe’s older brothers and became friends. Lorraine has five sons, and Joe is the middle one. We were forced on each other, I guess. We knew each other even when we were in our mother’s wombs! Poor us. Having to sit there, forced to listen to their constant bitching and gossiping! He’s still my best friend because he gets me. More than anyone. And I get him. We basically just swear at each other and our friendship is based on insults. Joe is calm and gentle, not like the rest of his insane family. They don’t see him like I do. Which is sad. I feel sad for him a lot.

Q5 Who are you scared of?

A few people, actually. My dad scares me a bit, or at least he did when I was younger. He was always ranting and raving and slamming doors and storming off. I hated him and the way he treated my mum. She put up with it for years but then he left her for another woman. I’m not really scared of him now. I just think he’s pathetic. Joe’s mum Lorraine scares the shit out of me. She’s like a pitbull, I swear, a pitbull in red lipstick. She’d wipe the floor with anyone. She’s not frightened of anything or anyone. Christ, she’s a horrifying specimen. Her new bloke Mick is a bit scary too. Her oldest sons, Leon, Travis and Joe have a different dad. Mick is father to the youngest two boys, Will and Tommy. Of course, he dotes on them. They can do no wrong. But he seems to hate the oldest three. So it’s like a constant war zone at their house. Mick is a lot like Lorraine and they fight like cat and dog sometimes. Physically and everything. But do you want to know who scares me the most? Well, it’s Leon. Joe’s oldest brother. Leon and Travis are very close in age and always together, up to no good. Travis is okay. He’s no angel, but he has a nice smile and isn’t too mean to Joe. But Leon? There’s something about him that chills me to the bone. Something missing in his eyes. If there’s anyone to be scared of around here, it’s Leon Lawrenson.

Q6 What is your greatest fear?

Well, it will probably sound stupid to you. Stupid and shallow. But my biggest fear is getting fat again. I was such a porker until I started dieting and exercising. Now, I’m losing weight fast and lots of strange stuff has been happening. I’m more confident, which is weird, because I always just wanted to disappear before. Boys are interested in me now! Which is mental! Boys never looked at me before. I’ve had some weird little moments with Joe this summer, and Travis tried it on with me… I know, I know! But yeah, getting fat again terrifies me. I’m not joking. I never ever want to be that girl again. I hated her. I won’t be her again. I know my mum and sister think I’m taking the weight loss too far, but it’s easy for them to say. They were never fat like I was. They don’t understand.

Q7 What are your hopes and dreams?

Well, right now, I sort of hope Joe and I can get ourselves out of the mess we’re in. Since we found that stuff in his brothers’ wardrobe, everything has got a bit scary. Suddenly Travis and Leon are being nice to Joe, and I’m really worried about what he’s getting into…As for dreams? Mine are pretty basic. I want to be left alone, because most people annoy the hell out of me. I want them all to leave me alone and let me get as skinny as I want. I want to be skinny. Super skinny. I want to be skinny forever. Aside from that, I hope me and Joe are best friends forever and nothing ever comes between us, and I dream of working with animals one day. I haven’t decided what yet. Maybe just a dog walker or a dog trainer or something? I couldn’t stand being around too many people, I know that.

Q8 Do you have any hobbies?

Running. I love running these days! And listening to music, though Joe takes the piss out of my tastes as I seem to like a lot of old stuff like Bob Dylan. Joe is really into music and wants to be a drummer. He’s saving up for this drum kit and forming a band with his mates. Walking the dog? Except that’s not really a hobby, just something I always end up doing because Mum and Sara are too busy. Writing on my wall. You could call that a hobby, I guess. My mum hasn’t noticed yet, but I’ve been scrawling my thoughts and feelings on my bedroom wall for ages now. I’ve even started the ceiling. If she ever wants to know anything about me or my life, she only has to look! Smoking weed and drinking cider with Joe and my other friend Marianne? Naughty hobby, I know, but we’re teenagers, right? We’d regret it if we didn’t break the rules a bit.

Q9 Describe yourself in one sentence

Fucked up, sarcastic, nerdy mess of a girl on the verge of….something

Q10 What’s your biggest secret?

I’m not going to tell just anyone, am I? Christ, I don’t want the world to know! I don’t want anyone to know. It’s huge and it’s embarrassing and it would change everything if it ever got out…and I although I daydream about what could happen if it did, I’m too scared, too shy, too messed up to do anything about it.

The Mess Of Me