Book Launch Plan!

Launching a book is scary! So scary in fact that I’ve been putting this one off for months, maybe even years. As is the usual with me, I tend to write a first draft in about 3 months and then go into subsequent drafts and rewrites and edits that last for years…I then procrastinate about how ready the book really is, worry endlessly about whether it’s had enough beta readers and generally do everything I can to put off actually releasing it.

Why? I think because in writing a book, you put your heart and soul into it. You immerse yourself in it, become obsessed by it, fall in love with it and in releasing it, you hope to have some kind of recognition of that, in sales and reviews, and as most indie authors will know, this is by no means easy. If you have money to spare, it helps. Money will buy you an editor, a decent front cover and an advertising campaign. High sales and plentiful reviews are still not guaranteed but you’ve got a better chance. For writers who don’t have a single spare penny? It’s a much harder and more frustrating process which at times barely seems worth it.

Anyway, I digress. There are many reasons I delay book releases and fear of failure is the biggest one. I don’t have massively high hopes but I do hope and dream of decent sales and positive reviews. And if I put off the release? Well, I delay the fear and can sleep better for longer.

But! The time has come. I am currently nearing the end of The Boy With The Thorn In His Side Part 6, and when that’s done, I will have five unpublished books waiting for release dates. Five!! That’s insane. I think that says a lot about my relationship with writing! Endless ideas, addictive/compulsive tendencies and then utter fear and denial. It also explains why I’ve written my whole life but only starting publishing in my mid-30’s.

So, with that in mind, one of those five books will be released in December! I decided on December as it’s a good time to release a book, when people are thinking about Christmas presents and it’s dark and miserable outside and people want a book to curl up with. That gives me almost three months to plan the launch. I’m already daunted, although I have done this before. I am tired just thinking about it.

Having already ruled out a physical launch (as an indie author I am too afraid no one will come and very good at self-sabotaging myself) I do need to make a plan and stick to it.

So, this post is my book launch plan for YA novel A Song For Bill Robinson, potential release date Friday 6th December. I will probably add to and revise this plan as time goes on and as always, please feel free to comment! If I have missed anything, let me know! Any good ideas? I’d love to hear them!

  • Decide on release date
  • speak to cover designer again to prompt first sketch of ideas
  • go through book again for final typos etc
  • decide on a good tag line for promo etc
  • make a list of ARC reviewers and ask in Street Team and Facebook page
  • contact possible ARC reviewers
  • send book to agreed ARC reviewers
  • organise a blog tour
  • revisit Pinterest board and add to/revise/work on
  • start making release day and release countdown graphics on Canva
  • organise advertising, free or paid, decide!
  • contact similar genre authors to organise giveaways and/or blog spots/interviews
  • start making quote graphics on Canva and start sharing to Instagram etc
  • contact YA booktubers!
  • contact YA book reviewers!
  • put print copy together to release on same day as ebook
  • organise Amazon or Goodreads giveaway?
  • create a Facebook launch day event and a separate Instagram one?
  • invite other authors to event to share posts/books etc
  • create graphics for online launch events
  • create launch day competitions for Facebook and Instagram
  • Put together a series of blog posts to release up to launch day about the book
  • set ebook at 99p for one week only
  • invite people to Facebook event and hope they come!
  • submit the book to competitions/awards!
  • drink lots of wine and remember that at least I tried!!!

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9 Realistic Young Adult Books With Relatable Protagonists

I am hugely excited that my YA novel The Mess Of Me has been included in this list; 9 Realistic Young Adult Books With Relatable Protagonists, over at Wiki.ezvid.com ! Just follow the link to take a look and perhaps check out the other YA books mentioned.

https://wiki.ezvid.com/m/9-realistic-young-adult-books-with-relatable-protagonists-o8Q2sSpDxstLF

The Mess Of Me Now

In 2013 I released my debut Young Adult novel, The Mess Of Me. Originally, it was part of the self-publishing platform, Autharium. I then got a publishing deal with a small press and removed it from Autharium. This did not go to plan as a whole year later the small press had done nothing and not responded to my messages, so I decided to take it back and put it back with Autharium…who then closed. Since then, it has been with Pronoun, who also closed, and with Amazon. Currently, like my other books, The Mess Of Me is self-published through the indie collective Pict Publishing, and there I hope, it will stay.

Six years though! In that time I have published eight more books, had another child and started my own Community Interest Company; Chasing Driftwood Writing Group. Life has indeed changed a lot.

But in many ways, Lou Carling, the 16-year-old narrator of The Mess Of Me, is still with me, perhaps increasingly so. I will perhaps explain in another blog post, another day, but for a while now I have not been feeling myself and in times when I am feeling down, Lou is the voice I hear the loudest.

Perhaps because she is the character most like me. They say that a grain of truth seeps into every work of fiction and I agree. They say that characters are often at least partially based on people we know, or on parts of ourselves, and again, I agree.

In fact, Lou is not just the character most like me. She pretty much is me. When I wrote that book, it was perhaps the most cathartic process for me. I had an idea for a plot, for characters, back story and so on, but more than all of that, I had a burning desire to just speak my thoughts through her. Everything Lou says, thinks and feels in The Mess Of Me comes from me. Me when I was a teenager, and me now. I still think of myself as a mess and I probably always will.

The issues with food are still there, just as I suspect they will always be there for Lou. It’s just that as you grow older, you work out ways to rationalise your irrational thoughts. Or as in my case, you have your own children and are determined to set a good example and not let them down.

But for me, The Mess Of Me is a voice in my head, and Lou’s voice is one I hear more than ever lately. I feel the strongest urge to write the sequel, which contains a storyline which is also something true from my own life, but at the moment there are too many other books in progress to focus on it.

Anyway, here are a few reasons why Lou is me and I am Lou;

  • She is obsessed with being thinner
  • she thinks her life will be better if she is thinner
  • every day she thinks and obsesses about being thinner
  • if she does not do anything to help her get thinner she feels like a failure
  • she puts all her thoughts and feelings in writing rather than actually telling people
  • she’s feels the pull of self-destructive behaviour and tries hard to resist
  • she thinks everyone else’s lives are far more interesting than her own
  • for this reason, despite not really liking humans too much, she is endlessly fascinated with them
  • she is in love with her best friend

For those of you perhaps interested in reading about Lou and Joe’s messy summer, the ebook is currently just 99p on Amazon and all other ebook platforms. Please consider leaving an honest review if you do happen to purchase the book. Many thanks!

My 2018 Goals Vs The Reality

So, this has become a bit of a tradition for me. Every New Year I set myself some writing-related goals and then at the end of the year I compare the goals with what actually happened. I find it helps to keep track of things and it can also be encouraging to realise how many I did achieve. So, here we go. The goals I set myself at the start of 2018 and what actually happened…

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  1. Release Elliot Pie’s Guide To Human Nature – This was a goal for 2016 and 2017 but finally, I achieved it in 2018! After attempting to find a publisher and getting pretty close a few times, Elliot pie found a home with the all-women indie collective Pict Publishing. Elliot Pie was released at the start of October 2018. Phew!!
  2. Continue To Work on My YA Trilogy – This time a year ago my YA novel A Song For Bill Robinson was at 4th draft stage and I had penned a sequel and started the third book. All did not go to plan, however. I ran out of steam on the third book and decided to change the ending of the second and blend the two, making it two books, not three. I have not had a chance to attempt this yet, but Bill Robinson, the first book, is basically ready. I need a bit more feedback from beta readers, and at least a few more edits and proofreads, and then I will try the publisher route again, whilst also looking at possible front covers. I hope to release a Song For Bill Robinson in 2019 and finish the sequel too.
  3. Kickstart My New Company Into Action – A year ago, I was feeling very nervous indeed. My writing business, Chasing Driftwood Writing Group had just become a Community Interest Company. I was full of fear about this! I have to admit, I still am. But 2018 did see some progress. I secured three separate grants for the company, and I kickstarted my community writing project, with so far, three free kids workshops, and two school visits. It doesn’t feel like enough. I have felt constantly torn between excitement and passion, and total regret for ever doing this. I have achieved the goal though. I’ve started the community project and applied for funding for the school project. I’ve not been successful yet but I keep trying. I also have a new idea in the planning stages for a long-term project. As scary as it is, I will keep going in 2019.
  4. Apply For Funding For a School Project – see above! I have done this several times and I’m waiting for the result of my most recent bid. I do have two lots of funding for the community project and a small amount in place for the school, so we have made progress and I have learned a lot !
  5. Apply For More Funding For Community Writing Project – Yes, I’ve achieved this, and fingers crossed, there will be a partnership happening in 2019 which will enable me to access more money, advertising and reputation. If this comes off, it will really make the project a success which I feel will have major positive outcomes for my CIC in the long-run.
  6. Get Wheels In Motion For Two More Projects – One, yes, which involves writing, children and nature. I have started planning this and looking at possible funding available. The other project, no. It’s something I’d like to do but will be kept on the back burner for now.
  7. Push Forward With Pop-Up Book Shop Idea – I’ve had this idea for ages, but alas, this did not gain any traction in 2018 and I’m not sure I will have time for it in 2019. I might look into it again and it’s certainly something I want to pursue.

All in all, then, I didn’t do too badly! Mind you, I only set myself 7 and most were related to my CIC! One thing that wasn’t on there was revising and re-releasing The Boy With The Thorn in His Side as a six book series, but somehow I managed to fit that into 2018 despite it not being on the goals list! It just sort of happened and has taken over quite a large chunk of 2018! More about that on next week’s blog, My Writing Goals For 2019!!

How about you? Did you set yourself any goals for 2018, and if so, how did you do? Please feel free to comment and share!