Ssh…I’m Hiding

Lately, I’ve felt like I’m in hiding. Running away. I keep attempting to stand still and face my demons but it doesn’t last for long. Every now and then I give myself a good shake and even come up with a plan…but they tend to be short-lived and easily shirked. So, what is it I’m running from? What terrible thing have I been hiding from lately? Burying my head in the sand of my writing in the hope it will just go away and leave me alone?

The answer is book promotion.

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The reasons are these;

  1. I’ve got too much to write. I’ve written about this lately in The Return of the Voices (and the nervous stomach) I won’t bore you with how many projects I am working on or have in progress at the moment, but I will say they are all moving on. They are all coming together. But I’ve never given myself a workload quite like this one…I just don’t have time to fit book promotion into my daily life. Or so I keep telling myself anyway. I just want to get these books done.
  2. Touched on above, there is just not enough time. There are the books I am trying to get ready for release, and then there is my writing business, Chasing Driftwood Writing Group which is quite rightly taking up more and more of my time. I’ve got two big projects I am trying to get funding for, plus the regular writing groups and workshops to prepare for, plus just the day to day running of a company, which is all very new to me! Then there’s the four kids and house and garden and pets…Book promotion just doesn’t get a look in!
  3. I’m bored of it. I do go through phases where social media and book promotion bore me intensely. I do love my blog and my Facebook author page, but that’s where the love ends. I tend to post more pictures of dogs and kids on my Instagram, often completely forgetting that it’s a business account to be used for selling books! I go onto Amazon and check for reviews and know I should send out some Tweets and so on…but it’s boring. I’m bored of it.
  4. I can’t afford it. Obviously, social media is free to an extent, and blogs and websites but pretty much everything else costs. Even your Facebook author page can be a cost now, requiring you to pay to boost posts to reach people who have already liked your page. And all of the worthwhile book promotion sites cost big money. I just don’t have it.
  5. It doesn’t work. As you can tell, I’m feeling a bit cynical about it all at the moment! I’ll probably feel differently in a few weeks time. I think I’m one of those indie authors who is still fruitlessly searching for the holy grail of effective book promotion. I think I’ve tried everything they suggest. Starting a blog, posting regularly (okay I flagged a bit recently but I seem to be picking up again now) running a Facebook author page, Twitter, Pinterest, Instagram, setting up email newsletters, Street Teams, discounting books, holding giveaways and events and competitions. And I’ve tried paid promotions many times and not had any success. I truly believe the answer is not simple and the one thing you think will work, does not exist. It’s a marathon, a platform you build over years of hard work. If I thought posting daily tweets and quotes from my reviews got me sales, I’d do it more often! But I’m pretty sure nothing much has worked so far…
  6. I’m jaded with it all… Yep, I’m tired of the whole thing. Hence, my efforts to find a publisher for my last novel The Tree Of Novels and next release Elliot Pie’s Guide To Human Nature. Self-publishing can be a lot of fun, but it’s hard work with not a lot to show for it. And I’m well aware that authors signed to publishers also need to good at marketing themselves and their books and also have to endure the litany of promo related stuff I mentioned above…but oh how nice it would be to have someone do it all for me! So I could just write!!
  7. I’m out of ideas.  This is a big part of the problem, and I’ve been here before. Therefore I do know that I will eventually come out the other side of this standoff with fresh ideas and enthusiasm for promoting my books. I’m just feeling so lethargic about it at the moment, I can’t muster the energy. I’ve sort of given up on sales and reviews and just thrown myself into the actual writing. I’m addicted to the writing, you see. It’s the one thing I want to do passionately every day. The one thing I would choose above almost anything else in this world. I feel annoyed when I have to do other things! I turn on my laptop in the evening and I don’t want to think about promoting my books, I just want to start writing…
  8. The writing wins...Yep, at the moment anyway, the writing just wins every time. the odd tweet, the odd share of a review, the odd book selfie even, but that’s it. I want to be writing, I need to be writing, I can’t rest until this current workload is shifted.

So, that’s where my head is currently at when it comes to the marketing and promotion of my books! I am ashamed to admit that I have been utterly crap at promoting my books for a fair few months now. There are so many things I could do to remedy this, and I will. Starting maybe with a piece of paper stuck to my wall beside my laptop…A piece of paper with weekly goals and daily goals. A piece of paper with a blank space there for any bright ideas I pick up while online.

What do you think, fellow readers and writers? Any hot tips? As a writer, how do you go about promoting your books? What works and what doesn’t? Do you go through slumps where you would much rather hide from promotion and just get on with the writing? Or do you enjoy marketing your books and finding your audience?

What about you readers? What sort of book promotion works for you? What has drawn you to look up certain authors or pick up a certain book!

I’d love to hear your thoughts on this so do please feel free to comment and share…

 

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For Now, You Still Fit In My Arms

If only they hadn’t measured time, carved it up, named it and logged it. Maybe things would be different. But now we all hear the clock ticking, which we would never have heard if time as we know it had not been invented. Of course, time exists by itself. Just as the new buds bloom in the Spring, only to curl and dry and fall in the Autumn. Just as fresh faces become wrinkled. Just as dark hair turns grey. Spring turns to summer and before you know it, it’s winter again. Everything in the world is cyclical and there is nothing you can do about getting older. But I’m sure time got faster when they named it, when they carved it up into segments of years, months, weeks and days.

Like you. Like when you were just a gestation. You were four weeks, then five, then six, then seven. Every moment of it was counted and numbered. Time drags when you are waiting for a foetus to become a child. It seems an impossible and unmovable thing. It won’t shift. Yet it does. Time doesn’t just move on, it moves us on. That’s what it does. And we are rarely ready.

I’m never ready. I’m always behind. I’m always dragging my feet, right from the moment you are born. Of course, I want to see you grow. The very thought of it excites me. Who will you look like? What will you become? When will you first walk and talk? I’m excited about all the memories I know are glistening on the horizon. First swim, first ice cream, first Christmas, first word. I know them all because I have been here before three times.

And three times came and went far too fast, so with you I’ve been trying to hang on, trying to claw it back, trying to savour it, make it last, bottle it and contain it. Only it’s stupid of me really, because experience tells me none of this is truly possible. Time and years are like sand, when you watch it on the beach, when it washes in and out, never staying the same.

Why is it, every time one of you had a birthday I had to fight back the tears? Such strange, stupid tears. I know it was pride and ‘look at you now’. I know it was love and aching. But it was also desperate sadness and regret. It was disbelief that time had led us so ruthlessly to this point. To first birthday, to second, to third, to first day at school, to first teenage year. And it’s not that I want to turn the clock back…when I see photos of my babies, I instantly smile, maybe sometimes I tear up, but I wouldn’t want to swap who they are now, for who they were then..With time and change comes revelation and surprise. Chats in the kitchen after school. Passions, and music and politics and arguments. But maybe I would…just a bit…just for a minute, I’d go back if I could, but not for long. I’d reach into that old photograph and pull out that chubby toddler, plant a kiss upon her sweet head, smell her, feel the weight of her in my arms, close my eyes against it all and remember.

But of course, you can’t. You can’t ever go back, except for in your mind, except for with photos.

And so with you, I’m drinking you in. I promised us both. I would do everything by instinct this time, learn from the mistakes of the past, listen to no one but you. Give you everything you needed on demand. Know that love and cuddles and comfort can never spoil a child. From your siblings, I have learnt to follow my heart. To hang on as tight as I can, to absorb every moment into my soul, to know that nothing lasts forever, and sleepless nights one day become something I miss.

I can still fit you in my arms. I can hold you in my lap. I can scoop you up and tuck you under and lift you up. I can make you smile. I can make you laugh. I can tickle and kiss you and make your eyes grow wide with wonder with the smallest and simplest of things. Bubbles in the garden. Bumblebees in the flowers. Chocolate buttons and Mr. Tumble. Milkies.

You’re still mine for now, but not forever.

I can cradle you in the crook of my arm and at night that’s where I still find you, warm curls against my cheek, small hand inside my top, clutching, hanging on to comfort. At the end of the day I can smell your day upon your skin and it’s my addiction to inhale it all, as if somehow I still believe I can bottle it and treasure it forever. Grass and dirt, milk and chocolate, play-dough, and beans, and strawberries and chicken feed. It’s all there, and I don’t even want to bathe you, I don’t even want to wash the dirt away.

When I hold you I get the urge to squeeze you, to squish you back inside of me so that the whole thing can start again. I want to never forget the weight of your small body in my arms, the press of your soft round cheek against mine, the feel of your tired head upon my shoulder, the caress of your tiny fingers on my neck and in my hair, your heart beating against mine like it did from the start. Your breath.

I can’t really remember what you were like a year ago, and that’s hard. A year from now the same will apply. I’ll see photos and smile longingly but I won’t be able to conjure up the feel of your body in my arms or the smell of your day. I’ll have you there and then, in the here and now, where you exist from one moment to the next and I know it will be just as wonderful and just as precious and yet just as fleeting and impossible to hold onto.

The moments after your birth are the clearest to me, and perhaps they are with all my children. The panic and the fear, and the sitting up to see you whisked out of the room by one arm and one leg, and the big massive size of you , and the room full of faceless professionals and it was just me, in a haze and a blur, alone on the bed seeing you wrenched from the room. It was just me and you, though they were taking you from me, I saw your face and I heard your cry and everyone laughed and sighed in relief, and it was all going to be fine, and everything was worth it because you were so cute, so damn cute and I could tell you were mine.

It felt like years waiting for you to come back, and then you did, carried in by a proud and smiling midwife, wrapped in a blanket and wearing a blue knitted hat, and placed into my desperate, aching arms, and oh what a face, just like your brothers, what a bruiser, what a chap, what a chunk, what a boy. And it was me and you in a spinning moment that in truth could have lasted forever. And you were safe. And I loved you.

Addicted to you, because that’s what happens.

And now here we are. That moment seems so very long ago.

Time does not care for mothers like me, who want to calm it down a bit, who want to drag our heels and say hold on, not forever, but just a bit…

Time is impatient for the next season, and a newborn becomes a one year old, and a crawler becomes a walker, and a toddler starts to talk, and a child has their first day of school. And everything constantly, restlessly moves on.

It’s like every birthday I can see the ghost of them all waving to me from behind us all. Everywhere I look, everywhere I go, there are echoes of the past. One day I can feel their legs around my waist and then the next day they are far too big and heavy and tall to be carried. You can never recall the last day. The last day you carried them up the stairs. The last day you tucked them in and read them a bedtime story. We remember the firsts, but not the lasts.

But anyway, for now, a day after your second birthday, I can still fit you in my arms. I can still carry you up to bed, and cradle you like a baby. I can still scoop you up and know you won’t push me away. I can still smother you in kisses and breathe in the scent of you. We can still be the centre of each other’s worlds. For now.