Indie Author of the Month – Mick Williams

Hi everyone!

I hope you are all doing well. I have not blogged myself for a while due to all the guest posts I was lucky enough to receive for the pandemic collection. More on that another day! I’ve also neglected to highlight any indie authors lately too, but I’m putting that right today with a special interview. Mick Williams is an author I’ve followed for some time on social media and recently I had the pleasure of reading his latest book, Final Clearance. Mick must be the most versatile author I have come across, with romantic comedies, mysteries, action and adventure and more all under his belt. He is well worth checking out for that reason alone. You are sure to find something that appeals to you. Here he tells us all about his new book, (a dark comedy about a serial killer with a heart) his writing process, proudest moments and what to expect from him next! Enjoy!

1. You seem to be a very versatile author – what genres have you written in so far?

I think I’ve covered most of them! Some of my books seem to be a combination of genres, which makes it difficult to categorise, so it’s probably easier to say that I haven’t tackled historical drama, auto-biography or, as my sister would say, witty-woo stories!! Everything else is probably in at least one of my books. Every one of them has a sprinkle of romance, tons of action and humour and a strong female character.

2. Is there any genre you wouldn’t consider trying and if so, why not?

Yep – witty woo. My Mum reads my books and I’d never dare show my face if she read something overly racy in one of them. I think I’m still her little angel. All of my books have at least a sprinkling of romance in them, and some of my characters might get sexy ideas, but I tend to steer away from being graphic with that stuff and let the readers use their imagination. They probably have a much better time that way, anyway.

3. What comes to you first, the characters or the plot?

This has worked both ways (and a few others, too). For A Reason to Grieve, I had the Doris character in mind from the get-go and wanted to work her into the story. She’s still one of my favourite characters. The Old Farts Club is based on a group of men I saw sitting in a fast-food restaurant one morning: a group of military veterans ranging from men well into their sixties, to a forty-something. They had to have a story (Exodus) and have now become their own series! Location is also something that gives me ideas. The forest in Whatever it Takes is here in Kentucky and loads of the scenes in Exodus came from a trip to Jamaica.

4. Do you imagine what audience would like your book before or after you write it?

Honestly, neither! Writing in different genres is probably holding me back, in that I’m not able to promote myself in one particular area, but all of my books have plenty of action, twists, comedy and a touch of romance. I’d like to think that the people that read my books now come to expect that but, truthfully, I write what comes to mind and hope that people like it.

5. Where did the idea for Final Clearance come from?

I got tired of reading ‘write what you know’ and finally considered what I know! I’ve worked and trained in retail and customer service for decades and thought about that. Then, I saw a video of an obnoxious woman berating and insulting a store worker who, fearing for her job, just stood there and took the abuse. Chances are that the same meeting in a bar or a car park would have resulted in the woman getting a bloody nose! Brody takes it a step further (well, a few steps!) but it served to set him up as a conflicted good guy who can’t stand bad guys and resolves to do something about it. Going back to question three, I bought a sofa in a store like Brody’s, and the location for the end of the book is about a mile from where I live.

6. How did you come up with a complex character like Brody Coulson?

Bit by bit! I didn’t want a stereotypical ‘nice guy turned evil’ kind of character. Brody is just a regular man working a job he doesn’t enjoy, whose patience runs out and he impulsively does something bad. To balance his bad deeds, I needed him to be a caring soul too, which is where Javier and Anita come in. I’d like to think we’re all trying to ‘do our part’ for the people around us, and I thought it would be fun to have a character that would do that – only to extremes. How would he justify murder, and how would he go from killing someone to going home to babysit a ten-year old?

7. What is the hardest part of writing a book for you?

Finding the time – I don’t know how you do it! I still work a full-time job and have a family, so it’s a hard balancing act to accommodate everything. The only way I manage it is to create time and write when I can, which is not conducive to continuity!! There are times I have to re-read what I’ve previously written before I can get going again. I also go back and forth between completely outlining a story and just writing to see what happens, and I spend way too much time procrastinating and trying to decide what to do! I think (or at least hope) that I’ve managed to get my stories told either way with some degree of success.

8. What is the easiest part of writing a book?

The Words. Once I manage to sit and write, the words normally come easily. Some days I can hammer out a couple of chapters and actually have them make sense.

9. What methods do you employ to market your books?

Not enough. Marketing is my downfall. Every time I complete another book, I tell myself that this will be the one I promote properly – blog tours, interviews, signings (at least in the ‘old world’), ad campaigns, emails. Then, I sit down and write the next one instead. Book number eight is with my publisher as I type this, and I’ve just released Final Clearance, and it seems as if I’m releasing them into the ether since, if I don’t let people know they’re there, no one is going to read them. It’s a frustrating vicious circle, and the part of this whole writing malarky that I don’t particularly enjoy. I have an author website (www.mickwilliamsauthor.com) which my much more talented son takes care of. I intend to start a blog on it to give readers something new to look at, and I promise I’ll get to it. After this. Or the next thing! I also have a Facebook page (also Mick Williams author) which I don’t interact with anywhere often as I should, and I also have an Instagram page which has the wrong name on it! I’ve given up with Twitter since, in the few months I had it, it got hacked four times.

10. Where do your ideas usually come from?

Everywhere. I have too many ideas and too little time. As I mentioned earlier, a location can be enough to give me an idea, or an overheard conversation. I read Wired magazine and generally get a few ideas out of every one of those. The most unusual event to give me a solid idea was a dream. I once woke at around three in the morning, fresh from a dream, and jotted down almost the entire plot for Callie’s Eyes – I even had her name and her family. If that could happen once every few months, I’d be able to retire and just write!

11. Do you suffer from writer’s block and if so, how do you tackle it?

Not writer’s block, as such, but I do sometimes reach a point in a scene where I’m not sure where to go next. When this happens, I either save my progress so far and attempt a different scene that I can add later or, if the sun is shining, I’ll go for a walk and mull it over. That’s helped me a few times. And back when I was young and healthy, way back, I’ve gone to the gym and done the same thing. It’s weird how stepping aside to do something else will let my mind wander and get me back to where I need to be.

12. Are you inspired by any particular books, films or TV shows?

To my detriment, yes. I’ve watched plenty of TV where something will happen that triggers an idea that I want to write RIGHT NOW, and I have to fight the urge and just make a note that I may get back to in the future (although it never seems to burn as bright by then). Reading books, to me, is writer homework. I love to read, and it’s another time sapping habit that takes away from the writing time. I’ve read Stephen King’s books since I was a teenager, and love all but one of his stories (I tried and tried to get into Delores Claiborne), but I find that, when I sit to write, his voice is still in my head and I end up writing in his style. I don’t realise it until I read back what I’ve written, and it’s glaringly obvious and I have to go back and rewrite it!

13. What are you working on next?

Two things at the moment, both sequels. My best reviewed book is A Reason to Grieve. It was my first story and I love the characters. I didn’t write it with a view to making it a series, but the characters have never left me so I’m about halfway through A Reason to Breathe, which picks up a few months after the first book ended. One of these days, I’m hoping to add a third, A Reason to Leave, to round out the story and give the characters some closure.

I’m also a few thousand words into the next Old Farts Club story. The first, Exodus, was well received and the second, Dark Target, is with my publisher right now awaiting edits. The third will be another stand-alone story with the same group of characters, and I have a vague outline for number four in that series that I keep dipping into. As I said – not enough time!

14. Do you have a favourite character from your books, if so who and why?

I’ve already mentioned Doris from A Reason to Grieve. As much as I love her, I think all the characters in that book are likeable; probably why I’m going back to them. The banter between them still makes me smile.

The same can be said for the guys in The Old Farts Club. I think that, by the time I reach the end of a book, I get to love all my characters. It’s like they’re my children, but I’m sharing them with the world – if that’s not too weird!

Callie from Callie’s Eyes is a lovely person, and I really enjoyed the chemistry between Cory and Ashley in Whatever it Takes. Hope and Charlie from Hope’s Game are two characters that really intrigue me, and that book was left with an open ending that will be revisited in the future. And Paul and Sabrina from A Guy Walks into a Bar also fascinate me, so much so that I have an idea for A Girl Walks into a Bar which will bring them back against some old adversaries. Again, I just enjoy the chemistry they share, it’s infectious and a lot of fun.

And then there are Brody and Javier from Final Clearance – they’re like my new-borns! They’re only a few months old, so they’re still dear to me. That being said, I THINK their story is told. But, you never know.

15. What’s been your proudest writing moment so far?

I’m fortunate to have a few.

Collaborating with my dear friend, Craig Ostrouchow, on a book (Hope’s Game) and releasing something I’m very proud of that did justice to a vision he created.

Winning the Imadjinn Best Thriller Novel award for Exodus- my first award, that sits by my laptop to remind me that I really can do this!

And every time I open the box of a set of new books. The thrill of seeing months of work formed into an actual book that other people can read never gets old.

If my answers have intrigued you, please stop by on Facebook, or at my website http://www.mickwilliamsauthor.com and say hello! If you mention this interview, I’ll be honoured to send you a free e-book version of either A Reason to Grieve or Callie’s Eyes.

For news and incredibly infrequent and non-rambling emails (see above answer on marketing!) sign up on the contact page, it really would be lovely to hear from you.

And thank you, Chantelle, for giving me this opportunity – it’s been fun!

A huge thank you to Mick Williams for agreeing to the interview! His links are below if you are interested in his books and as he mentioned above, if you contact him and mention reading this interview, he’ll send you a free ebook!

https://mickwilliamsauthor.com/index.php/about/

https://www.facebook.com/mickwilliamsauthor/

https://www.goodreads.com/author/list/13254873.Mick_Williams

How Not To Annoy A Writer

It can’t be easy having a writer in your life. They can be rather self-absorbed, perhaps even obsessive at times. They may appear to be living in a constant daydream. They may stay up late at night, drinking coffee and pounding the keyboard. They may get a little agitated when they don’t get time to write and they can be hell to live with if the dreaded writer’s block strikes. But if your friend or relative is a writer, there are lots of things you can do to make life a little easier for them. Here are some things you should definitely avoid doing if you don’t want to annoy the writer in your life.

  1. Don’t buy their book if you have no intention of ever reading it. This will only cause them to writhe in anxious frustration for months on end, as they battle with the urge to constantly ask you if you have read it or not. If you buy their book, please do read it. Anything else is torture for them!
  2. Don’t read their book if you have no intention of reviewing it. Reviews are fuel for writers. Reviews make their day, their month, their year, so please know when you tell a writer you have finally read their precious book, they are now going to expect you to leave a review for it somewhere. Writers can get rather obsessed with waiting for reviews, so please don’t leave them hanging. Just a short ‘it was good’ will keep them happy.
  3. Don’t ignore their successes, no matter how minor. Success is different for different writers. Some will have their eyes set on huge publishing deals, huge advances and after that, world fame. Others are just excited to have finished writing their book! Success means different things to them, so please don’t ignore their little milestones. Whether it is finally starting to write, finishing a project, getting a publishing contract or taking the self-publishing route, please know that it is a huge deal for them and they would love for you to be excited for them.
  4. If their book is not for you, please tell them early on. It is always best to be honest to avoid the writer hanging on in nervous anticipation, wondering if their family member or friend or workmate will read their book. If it is really not for you, not something you would ever read in a million years, please put them out of their misery as soon as possible and tell them this. They will get it over it, I promise, and you won’t have to put up with them hinting and sighing in your direction every time you announce you need a new book to read.
  5. If you haven’t read their work (for whatever reason) please don’t expect them to not be just a little bit hurt every time you ask for reading recommendations. They really, really want to yell; ‘my book!’ every time you do this, but they don’t want to put you in an awkward position.
  6. Avoid certain hurtful phrases such as; ‘writing is not a real job,’ ‘anyone can write a book,’ ‘I wish I had time to sit and write a book all day,’ and so on. To a writer, their writing is their world. You may not understand it, but it’s part of what makes them who they are, and the world would be a very dull place if it were not full of writers.
  7. Remember that their writing time is precious to them. Perhaps they have a day job and can only write in the evening or at the weekend. Perhaps they can survive on the money they make from writing, or perhaps they are retired and devote as much time as they can to their craft. Whatever time a writer has to work on their book, it is incredibly precious to them and they ought to guard it fiercely. Writers need time, space and peace to get things done. If you can allow them this, they will be much happier and calmer, and they will not annoy you so much in return.

If you follow these simple rules, I can guarantee any writers you know will be incredibly grateful and in the long-run they will be far less annoying to know!

Ssh…I’m Hiding

Lately, I’ve felt like I’m in hiding. Running away. I keep attempting to stand still and face my demons but it doesn’t last for long. Every now and then I give myself a good shake and even come up with a plan…but they tend to be short-lived and easily shirked. So, what is it I’m running from? What terrible thing have I been hiding from lately? Burying my head in the sand of my writing in the hope it will just go away and leave me alone?

The answer is book promotion.

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The reasons are these;

  1. I’ve got too much to write. I’ve written about this lately in The Return of the Voices (and the nervous stomach) I won’t bore you with how many projects I am working on or have in progress at the moment, but I will say they are all moving on. They are all coming together. But I’ve never given myself a workload quite like this one…I just don’t have time to fit book promotion into my daily life. Or so I keep telling myself anyway. I just want to get these books done.
  2. Touched on above, there is just not enough time. There are the books I am trying to get ready for release, and then there is my writing business, Chasing Driftwood Writing Group which is quite rightly taking up more and more of my time. I’ve got two big projects I am trying to get funding for, plus the regular writing groups and workshops to prepare for, plus just the day to day running of a company, which is all very new to me! Then there’s the four kids and house and garden and pets…Book promotion just doesn’t get a look in!
  3. I’m bored of it. I do go through phases where social media and book promotion bore me intensely. I do love my blog and my Facebook author page, but that’s where the love ends. I tend to post more pictures of dogs and kids on my Instagram, often completely forgetting that it’s a business account to be used for selling books! I go onto Amazon and check for reviews and know I should send out some Tweets and so on…but it’s boring. I’m bored of it.
  4. I can’t afford it. Obviously, social media is free to an extent, and blogs and websites but pretty much everything else costs. Even your Facebook author page can be a cost now, requiring you to pay to boost posts to reach people who have already liked your page. And all of the worthwhile book promotion sites cost big money. I just don’t have it.
  5. It doesn’t work. As you can tell, I’m feeling a bit cynical about it all at the moment! I’ll probably feel differently in a few weeks time. I think I’m one of those indie authors who is still fruitlessly searching for the holy grail of effective book promotion. I think I’ve tried everything they suggest. Starting a blog, posting regularly (okay I flagged a bit recently but I seem to be picking up again now) running a Facebook author page, Twitter, Pinterest, Instagram, setting up email newsletters, Street Teams, discounting books, holding giveaways and events and competitions. And I’ve tried paid promotions many times and not had any success. I truly believe the answer is not simple and the one thing you think will work, does not exist. It’s a marathon, a platform you build over years of hard work. If I thought posting daily tweets and quotes from my reviews got me sales, I’d do it more often! But I’m pretty sure nothing much has worked so far…
  6. I’m jaded with it all… Yep, I’m tired of the whole thing. Hence, my efforts to find a publisher for my last novel The Tree Of Novels and next release Elliot Pie’s Guide To Human Nature. Self-publishing can be a lot of fun, but it’s hard work with not a lot to show for it. And I’m well aware that authors signed to publishers also need to good at marketing themselves and their books and also have to endure the litany of promo related stuff I mentioned above…but oh how nice it would be to have someone do it all for me! So I could just write!!
  7. I’m out of ideas.  This is a big part of the problem, and I’ve been here before. Therefore I do know that I will eventually come out the other side of this standoff with fresh ideas and enthusiasm for promoting my books. I’m just feeling so lethargic about it at the moment, I can’t muster the energy. I’ve sort of given up on sales and reviews and just thrown myself into the actual writing. I’m addicted to the writing, you see. It’s the one thing I want to do passionately every day. The one thing I would choose above almost anything else in this world. I feel annoyed when I have to do other things! I turn on my laptop in the evening and I don’t want to think about promoting my books, I just want to start writing…
  8. The writing wins...Yep, at the moment anyway, the writing just wins every time. the odd tweet, the odd share of a review, the odd book selfie even, but that’s it. I want to be writing, I need to be writing, I can’t rest until this current workload is shifted.

So, that’s where my head is currently at when it comes to the marketing and promotion of my books! I am ashamed to admit that I have been utterly crap at promoting my books for a fair few months now. There are so many things I could do to remedy this, and I will. Starting maybe with a piece of paper stuck to my wall beside my laptop…A piece of paper with weekly goals and daily goals. A piece of paper with a blank space there for any bright ideas I pick up while online.

What do you think, fellow readers and writers? Any hot tips? As a writer, how do you go about promoting your books? What works and what doesn’t? Do you go through slumps where you would much rather hide from promotion and just get on with the writing? Or do you enjoy marketing your books and finding your audience?

What about you readers? What sort of book promotion works for you? What has drawn you to look up certain authors or pick up a certain book!

I’d love to hear your thoughts on this so do please feel free to comment and share…

 

Being A Self-Published Author; Is It Worth It?

This is a question I ask myself on a regular basis. And let me be honest, for many reasons, I would not choose to be self-published over having a decent traditional deal with the right publisher who knows how to market my books. Let’s get that out in the open. There are many proud indies out there who feel very differently, and I admire them greatly. Perhaps their books are selling so well they have been able to give up their day job. It does happen! Perhaps they are earning enough to keep a smile on their face and self-doubts at bay. Perhaps they are natural promotional and marketing wizards, or have experience in this area. I salute them.

But for many indies, the self-published route is a hard old slog. That’s not to say it’s without its joys and successes. It’s thrilling to finally publish a book. It’s exciting to work on a cover, and it’s challenging to learn how to craft a decent synopsis. There are a lot of positive aspects to self-publishing, and I would never ever deter anyone from trying it. You learn innumerable skills, you run your own business, you hit the ceiling with joy when your book connects with a reader so much they send you a personal message or leave a book review that blows your mind. Believe me, there is a lot of fun to be had.

But let’s take another look at the hard old slog of it. Let’s take a look at what it can take to get a book finished and out there, to push it and promote it, and then see a trickle of sales reward you. Let’s think for a minute what it is like to remember that literally millions of other indies are publishing books, that the market is swamped and that it is getting harder and harder to be seen and heard.

So, first, you write a book. Which might take a year or two out of your life. There will inevitably be blood, sweat, and tears. There will be semi-breakdowns and outright temper tantrums. There will be a neglected family and or partner who know you are never really listening to them when they talk. There will be a day job for you to try to focus on. There will be housework and life and this crazy, messed up world. But somehow, you do it.

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Of course, the hard work has only just begun. Now you must rewrite it, redraft it, edit it, proofread it, cry over it some more, enlist beta readers, cry some more when they tell you what sucks, feel like giving up, bang your head against the wall and do it all again, and again and again until you know it is done.

Then you try to find a publisher because you’ve heard how hard self-publishing is. You’ve heard that it costs money to edit, create a cover and get it marketed. You don’t know how to do all that stuff, so you want a publisher. You want someone of authority and experience to grab your book and demand to publish it. You want that recognition that all that hard work was worth it. That your book is worth it. That you are in fact, really and truly, a writer.

Next, you face rejection. You get sorry not for us, right now. You keep going because you know how many times Stephen King and JK Rowling got rejected, but eventually, you realise that self-publishing may be your only option.

If you are made of tough enough stuff, you don’t balk at this. You want to be published and decide to grab onto this adventure with both hands. So you start doing your research, network and make contacts, maybe go to workshops or events and you start to feel good about this. You can do this. This might even be fun! It’s a challenge!

can you tell I'mhaving fun-

You read articles and secure a cover and pen a synopsis and do everything the best you can, although you will always harbor a sneaking feeling that it all could have been much better with more money and experience behind it. You plan a book launch. Exciting, indeed.

Exhausting too. This was me the last few weeks, months even. Reading up, reaching out, building hope. Sending the book out to agreeable ARC reviewers, which is something I have not done before. I decided to focus more on reviews than sales with this book to see what difference that makes. Because everything with self-publishing is experimental and trial and error. No one thing works for sure. What works for one person will do nothing for another. You have to keep trying different things.

As I got closer to launch day, I panicked. I panicked that the book was not good enough. Two people found a few typos, so there was panic in getting these amended in ebook and paperback, and in both cases, I managed to mess up the formatting and had to ask for help to fix it all again. In the nick of time, all was well for release day. In a negative mindset by then, I decided that no one would come. No one would join in. Most of my FB friends had ignored it. What was the point? It wasn’t worth it. None of this was worth it. I was well and truly down about it. And feeling down about self-publishing is not a new state of mind for me, it’s a pretty regular one. I have down days and then something happens to lift me up again. It’s a good old fashioned roller coaster of a ride, all right.

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I spend a hell of a lot of time on this. Writing and crafting the books, keeping my social media and author platform engaging and consistent, reading and absorbing new trends and information. The list goes on and on. This is not a game for the faint hearted or the easily dissuaded. This is also not a game for anyone banking on instant success, money or fame.

Nevertheless, I persevered.

And launch day reminded me why.

Launch day reminded why self-publishing is worth it.

Launch day kicked off with 6 instant reviews on Amazon, courtesy of those amazing ARC reviewers. By the end of the day, I had 12 glowing reviews. One review was the longest I have ever had for any book! The reviews left me in no doubt that these readers had got the book, enjoyed the book and been affected by the book. Over the moon does not go close to revealing how this made me feel. I believe reviews are fuel to writers. They feed us and warm us and keep us going when we feel like quitting. These reviews will fuel my journey for some time to come.

Launch day saw my online Facebook party start at 1pm and end at 11pm. I managed to juggle this with childcare and domestic duties, and though I had been dreading it and wishing I hadn’t started it the day before, I ended up really, really loving it.

I shared news of my release in a Facebook group called Book Connectors, and had a great response there with a few people buying the book and coming over to join in the party. I’ve already had a great response from bloggers in that group for this book and some of the others. It’s been a brilliant group to be part of.

Feeling more confident, I launched the party and to my surprise, things really took off. Lots more people started joining, loads of people shared the event and each post and giveaway got a really great response. It was tremendous fun!

I sold some books, gained new likes and followers, enticed discussion, gained reviews and had a great time. A few days later and I am still selling books and gaining reviews. I keep telling myself to enjoy it while it lasts, and prepare myself for a slow down or a stall in sales. I am sure there will be another down day, another ‘this is not worth it day’, but until it comes I am determined to bask in the glory of the now and let people know how much I appreciate their help and support.

So, going back to my original question; is self-publishing worth it?

Yes.

Will you ever make back the money you spent?

Yes. One day you will.

Will you ever feel like you are worthy after the rejections of traditional publishing?

Yes. Given time, patience and increased work and attention to both your craft and your promotional activities, you will. Not all the time. But enough to keep you going.

Because self-publishing is one thing above anything else. It’s an opportunity. It’s a chance. It’s not easy, and it does not guarantee sales, reviews, recognition or respect. You have to earn all those things and yes, in time, they do come. It’s an opportunity to get better. To become a better writer with every book you produce, to become a better promoter, to improve your author platform, to network, to keep trying, to work harder and harder.

 

What do you guys think? I’d love to hear your thoughts on this subject! Have you tried self-publishing? What are your thoughts on how easy or hard it is to succeed?