The Tree Of Rebels; Book Launch Plan

To update, The Tree Of Rebels is finished, has a front cover and is ready for release. But I have decided to try the small press route first, just in case. So far I have sent it out to seven independent publishers and been rejected already by two. I am going to try to add another three to the list and then leave it at that. My reasons for trying the traditional route for this book are all in this recent blog post; Self-Publishing; Good times, bad times and ugly truths.

Obviously, I want this book released as soon as possible, which is why I am only trying ten suitable publishers and I have given myself until July. This particular book has been two years in the making and I feel it is very relevant to the times we are currently living in, so I am itching to get it out there. But if I self-publish again I’m going to do a proper book launch, which is something I have never done before! I need to start working on this now so that come July I can kick everything into action and give this novel the best start possible. So here is my plan which I am going to print out and stick it on my wall like a check list!

Book Launch Plan (month in advance)

  1. Send out ARC’s to potential reviewers and book bloggers.
  2. Read and write blog posts about similar books in the genre to mine. Let the authors know, and share the books on social media
  3. Use Instafreebie to set up a free sample of ARC’s of the book a month in advance
  4. Set the book up for pre-order a month in advance
  5. Post quotes/teasers to social media by using Canva graphics
  6. Send out ARC’s to email subscribers a month in advance
  7. Arrange a paid book promotion to coincide with launch week
  8. Launch the book at discount price 99p
  9. Send the Street Team ARC’s a month in advance and invigorate them to share my posts about the book
  10. Sort out either and Amazon ad or a Facebook ad
  11. Make sure Amazon book description contains relevant keywords
  12. Upload Createspace paperback version so it’s ready for release at same time

Book Launch Week

  1. Set up a Facebook Event for book launch day
  2. Set up a giveaway for the event day
  3. Share event and book link to promotional groups
  4. Share event and book link to Street Team
  5. Send out another newsletter
  6. Schedule a blog post about the book this week
  7. Arrange a suitable guest post if possible
  8. Post quotes and teasers leading up to the event
  9. Reveal the cover a week before
  10. Start posting chapters back onto Wattpad which is where the book was originally written.

Now, I am sure I have forgotten something, so if you’ve ever launched a book yourself, please let me know what else you did! As always, please feel free to share and comment! I am thinking about having a physical launch as well, possibly in the library.

This list has excited me and I can’t wait to get this book out there! Not long now folks!

 

How Self-Publishing Dragged Me From my Comfort Zone

When I started my indie journey back in 2013, I was full of optimism and excitement. I, of course, had no idea how much hard work was ahead of me. I had no clue about the amount of disappointment and frustration heading my way. I also had no way of knowing then, how far out of my comfort zone I would be pulled.

Writers are by nature, shy, introverted creatures. I’m no exception. I was a quiet, bookish child. I loved my own company and always preferred reading and writing to socialising with real people. I always thought becoming a writer would be the perfect vocation for someone like me. I was intrigued and fascinated by people. I wanted to watch them and learn about them, but all without actually getting involved. I’d build a little warm bubble of imagination around my life and spend my days tapping away at the laptop, dreaming up stories and inventing new friends. Lovely stuff.

But alas, being an indie writer is not quite like that. You can’t really get away with hiding. You certainly can’t get away with not promoting or marketing your books. This was horrifying to me, to begin with. I loathed the thought of creating social media profiles and drawing attention to myself. What the hell would I say? Who would care? What about Twitter? I’d just be ignored, wouldn’t I? How would I get my books noticed?

And yet, look at me now. I’m still me. But I’m a much braver me. And maybe I have self-publishing to thank for that after all. I’ve built a platform slowly. I’ve grown my pages and my blog. I’ve networked (God how that word used to terrify me!!) I’ve grown and matured and learned so much. I even pass things on to others now. I write articles about writing and get paid to do so! I stand up in front of new writers and deliver talks and workshops!

And last Saturday, I did my first author event.

I’d heard about these but never felt brave enough to put myself forward. The thought of sitting there with my books, hoping people would buy them chilled me to the bone. But last year I changed my mind about a lot of things and realised I had to break out of my comfort zone. I had conquered my online fears and now I needed to conquer my real life ones. I had to actually get out there and talk to people and physically sell my books. I had to reach out to my local community as well as the global one. Show my face. Be seen and be proud. I had to do the thing I had never been very good at, interacting with people.

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And it was fun. I only sold three books, but to be honest, I wasn’t expecting to sell much more. I didn’t really know what to expect from the event itself and was really pleased and excited to see how the library had set each author up with their own table, book shelves and a very visible name tag. I felt an unexpected surge of pride and importance! It was very quiet though, so us authors started chatting and networking. We swapped cards and advice and took photos of each other to upload to social media. We had a laugh and a moan about the life of an indie writer. I also got chatting to members of the public who wanted to know about my book or my writing group. It was fun! 

And that’s how I’m going to approach it if this chance comes again. Fun. An opportunity to network with other authors, to support each other, and to feel proud of how far we have come. No, we don’t sell a lot of books and maybe we never will. But we wrote them. We stuck with them. We finished them, edited them, proofread and revised them. We found front covers, devised blurbs and started to learn how to promote them and grow a following. If I went back now and told the introverted child version of me, I don’t think she would believe a word of it.

I’m smashing my comfort zones because of self-publishing. I’ve achieved my childhood goals because of self-publishing. I’ve met some amazing authors, read some life changing books and gained some true friends because of self-publishing. I’ve started a writing group, I put on workshops, I work for others, I write articles, I write reviews, all because of self-publishing. I was brave enough to go on local radio, because of self-publishing. I’ve made mistakes and picked myself back up. I’ve had bad days and sad days, and I know the ups and downs will never end. But I’m stronger, braver, happier, more knowledgable and experienced and positive than I ever knew was possible and it’s all because I self-published.

Don’t get me wrong, indie publishing is not the answer to all of my dreams. I still long to be traditionally published, because it still seems to me this is the best way to get visibility, sales and reviews. I made a decision very recently to submit each new book I write, to a suitable press. Just in case. You can read about my reasons for this here; Self-publishing; Good times, bad times and ugly truths

Whatever happens, I will always be proud of my self-publishing journey. Sometimes I do need to remind myself how far I have come. I think we all do, from time to time. I will always be thankful to self-publishing for allowing me to get my books out there, for enabling me to connect with readers and grow a small, loyal following. It’s opened up other doors for me too, and dragged me all the way out of the introverted little bubble I used to hide away in.

What about you? What’s your comfort zone? Have you done anything recently or in the past that has dragged you from it? I would love to hear from you, so please feel free to comment and share!

Author Interview with Joel Dennstedt

This week’s blog post comes to you a few days early and in the form of an author interview! I last chatted to indie author Joel Dennstedt around a year ago. Since then he’s been travelling, writing and professionally reviewing books. Here he is talking about his travels, and the inspiration behind his latest release, horror collection, When Dolls Talk

1) Can you tell us where in the world you are right now, and where you are heading to next?

I am back where I began: my hometown of San Diego, California. Five years non-stop trekking through Mexico and Central and South America brought me home to visit family and to re-gear up for 5 more years. I plan to visit Scotland for the Scotch/Whiskey tour, then head to Eastern Europe and across Central Asia into Southeast Asia.

2) Has your travelling inspired any of the books you have written or are working on, and if so, in what way?

Traveling inspired my SF novel,  GuanjoN, , which happens on a planet resembling the Amazon. However, I reached the Amazon after the book was written. So, maybe future thoughts prompted this eerie adventure about Earth natives endangered by indigenous aliens.

3) How has travelling changed you as a person and as a writer?

Oddly, travelling made the authentic me emerge. The true me as a writer. Travelling fulltime gave me the freedom to become myself. Transformation, while challenging, results in total liberation. And travelling is fun.

4) You have a new book out. A horror collection. How did this come about?

This doll spoke to me. Rather, a photo of this creepy doll. She wanted me to write her story. So I did. After that, they just came out of the woodwork.

5) Are you a fan of horror yourself? Who is your favourite horror writer?

Yes, I’m a fan and a follower. My style is inspired by Edgar Allen Poe with a contemporary twist. H.P. Lovecraft has a say for darkness. I worship Stephen King. I never miss a Dean Koontz debut. Overall, I prefer my horror on the literary side, and definitely with a dash of dark humor.

6) Where did the ideas come from for these stories?

Those damn dolls. Actually, I searched out individual creepy photographs to inspire each story. Then I let my fearful imagination go. I’ve posted the photographs on Facebook and in the Bonus Gift Pack that came with every pre-order.

7) I understand you first posted these stories on Wattpad. How useful was that for gaining comments and a potential audience for the book?

Wattpad has a unique audience to itself. They rarely buy the final book. But they keep me encouraged to keep on writing, they offer wonderfully perceptive observations, and they often provide desperately needed Amazon Reviews.

8) Is there a message in this collection? Or in any of your books? Something you wish the world to know? Only to this extent – a

Only to this extent – a marvellous author friend made the following observation about these stories: “So much more depth to them than just scary bump in the night stuff. They’re scary all right, but more about the scary human condition and experience, parables, metaphors, etc.” That is – the real horror in life comes from us humans being human.

9) What can we expect from you next?

Lord, I wish I knew. I want to write a sequel to Guanjo. I plan to write Book 2 of these short horror stories. I need to work on my literary novel, which is still a decade in the making. And I need to keep working on my book of travel short stories based on true events.

10) Is there any genre you would never attempt to write in and if so, why?

I don’t write in genres I don’t read. I don’t read much fantasy. I don’t read hot romance. I wrote a quirky little romance called Hermit, but nothing with muscled men and naked women on the front. But I’m already in trouble with the crowd who says you must pick a genre and stick with it. I cannot do that.

11) How has your journey as an indie writer progressed since we last chatted? Any highs and lows?

It’s a roller coaster; you know that. All highs and lows. More is never enough. The next good thing makes you manic. In the end, it really, truly, MUST be all about the writing. But … it never stays that way. So, I paid my ticket. I’m on the ride. Hanging on.

12) I know you review books professionally. Please give us your top three books so far! What have you read and reviewed that we really don’t want to miss?

That is difficult to answer. I’ll give you my personal favorites, but my taste is not yours. However, I have read many great books by Indie Authors, when I did not expect to do so.

1. Decline – by Jared Kane A perfect little book, a poetic literary

style – understated post-apocalyptic

tale.

2. The Finest Hat in the Whole World – by Colleen Parkinson

Resonates with the feeling and style of

To Kill a Mockingbird. Masterful attention to the details.

3. 602 Brigade – by Musashi Miyamoto

Like Decline, a poetic literary style.

A post-apocalyptic, anti-war tale.

Thanks so much for chatting with me again, Joel!

If you’d like to find out more about Joel, his writing and his travels, here are his links;

Website: http://www.joelrdennstedt.com

Author Page: https://www.amazon.com/Joel-R.-Dennstedt/e/B008VJZ6RE

Independent Book Reviews: https://www.facebook.com/independentbookreviews

Self-publishing; Good times, bad times, and ugly truths

I am writing to you from a place of confusion. I’m unsure about so many things that I feel the need to write them down to make sense of them. The one thing I am sure about is this; I am a writer and I need to write. I will always be a writer and I will always need to write. Everything else is a muddle.

Let me try to explain. When I got back into writing in 2011, I had a decade of wasted years lying behind me. Don’t get me wrong, these years were not wasted in my personal life. I was bringing up small children and earning a wage. I was too exhausted to write. Or so I told myself. The real reason? I was too afraid to take it further. I was too shy, too anxious, too introverted and too protective of my work to send it out to agents and publishers. Ahh, I can breathe a sigh of relief now that’s off my chest!

Once I started writing again, nothing would stand in my way. Not a new job, or a new baby. And at some point in 2013 my attitude towards publishing changed. I got braver. I’d shared some work on here and had some good feedback from a few very early followers. So I started sending the two books I had written, The Mess Of Me and The Boy With The Thorn In His Side out to agents and publishers. I wrote massive lists of both and worked my way through them. It was, of course, depressing and demoralising, but I felt I had to do it. I never expected any of them to like my work, and in many ways, it felt like a rites of passage to go through this.

Self-publishing presented itself to me and appeared to be the answer to all of my problems. I didn’t need to torture myself by waiting for inevitable rejection anymore. I didn’t have to stress over how to word a query or an email. I could take full control and get my books out there on my terms. Brilliant.

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It was exciting to start with. I felt like I had accomplished something. I had realised a dream. I had written and published my books! I wasn’t too fussed about sales or money as that had never been my motivation, and in those early, hazy days, I was just excited.

Of course, reality soon set in, and over the last four years I have had one hell of a bumpy ride and made many mistakes. I’m actually embarrassed now to look back on the early days. I had no idea about front covers. I had no idea about social media, building an author platform or promoting my work. I soon bumped back to earth and started the real hard graft that is the life of an indie author.

Let me tell you the reality of being an indie author.

It’s good and it’s bad. It’s pretty and it’s ugly. I love it and I hate it.

Indie authors do everything themselves. Yes, they may hire editors and front cover designers. If they have oodles of spare money they may pay for adverts and promotions too. There is nothing more evil to me than the saying ‘you have to spend money, to make money.’ That’s the crappest thing ever to say to someone who has no money.

Indie authors offer their work for free. This happens in very few other areas of life. But people expect it now. They expect freebies and offers and giveaways. We expect reviews and recommendations in return but rarely get them. In essence, being an indie is like giving your all, your everything, your blood sweat and tears, and then getting very, very little back. And again, I don’t just mean sales. I keep my books priced low because I want people to be able to afford them. I give free books and stories away with my newsletter and I post free stories on Wattpad and I do the odd giveaway.

Indie authors work extremely hard. They’ll have families, and other jobs, and still keep plugging away, writing more books, building their platform, increasing their content, remaining active on social media, trying new things all of the time in the hope it enables their books to become visible. They don’t want to spam people, they don’t want to beg. They have to learn how to self-promote without getting on people’s nerves. They have to deal with people thinking they are totally wasting their time.

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Let me be clear once again; it’s not about the money. It’s about the connection. I write books because I want people to read them. I love that connection. I love passing my stories on. I love receiving messages about how people related or reacted to the characters.

Right now I feel like I am betraying the indie scene, because I am trying the traditional route again with the next two books. I started the process the other night with The Tree Of Rebels and was instantly reminded of why I hated it so much last time. Ugh. It’s scary. I kept thinking, just self-pub it! Why are you doing this to yourself again? You’ve been here and done this! You’ve moved on! You’ve grown! You’re indie and proud! You know how to do it now, how to get the right cover, the right blurb, the right marketing plan…Yes I do, but I am also, really, really tired. My confidence is at an all time low. I am not making that connection with people. I am banging my head against a brick wall.

So, here I am again. Researching publishers and putting my heart in the firing line. I already had one rejection the day after I started this! I expect many more to come. Maybe I feel I need to do this. Give it one last try. Because I am not succeeding as an indie. I am getting better as a writer, and I am getting better at all the things you need to do to be an indie, but I am not succeeding where I really wish to, which is gaining new readers and forging that connection.

I see other authors getting promoted with their publishers and I want a piece of that action. I admit it. I am envious. I am filled with longing. I am practically drooling for the same number of sales and reviews. I want what they’ve got and I am afraid that my efforts as an indie will never be enough to get it.

So, heart in mouth, I will try the traditional route again.

But no fear, I will self-pub these books if I get nowhere. I promise you. I will self-pub the god damn hell out of them! I will market and promote the holy fuck out of them! I absolutely promise you that. I promise myself that. I will come back harder and faster and stronger.

There is no giving up. Not ever.

Either way, I will keep writing and getting better at it and if I self-pub again I will never give up trying to find more readers. This is not a post about quitting. This is a post about the realities of finding success as an indie. And by success, I mean a growing readership.

It’s just at the moment, I am tired of the indie ups and downs. The good days followed by the bad days. The endless hope that one day it will all be worth it…

And in a weird kind of way, submitting to publishers has already made me appreciate being an indie…it’s already made me feel that surge of pride and passion again about everything indie authors do, and are…I love the indie scene, I really do. I have read countless amazing books, in fact, I rarely read traditionally published books these days, because there is so much talent in the indie pool. It just makes me sad that so many of them are not getting the recognition they deserve.

Over to you. What do you think? Do you love being an indie? Is it what you thought it would be? How do you keep going when times are tough? I would love to hear your thoughts on everything I have talked about today. Join the conversation, have a moan if you need to..and then we will all get back to the writing!